The Overflow Ledger: Why 'Try Next Door' Is Good Business on Exmoor
When your B&B, café or guided walk is fully booked, the quickest answer is a shrug and a sorry. But a simple, low-tech referral habit can turn that dead end into a future booking, a stronger local reputation and a network that works both ways. Here is how Exmoor operators make it stick without fancy software, commissions or awkward IOUs.